SEO Content Strategist

About the role

Shape and execute the organic growth strategy for a portfolio of casino and sportsbook affiliate sites across regulated markets. You will own the content roadmap that turns search traffic into engaged, converting players. What you will do: • Build and run keyword and content strategies for multiple affiliate brands and markets. • Own the editorial calendar, brief and edit writers, and manage translation and localisation. • Run technical and on page SEO audits and work with developers on fixes. • Track rankings, traffic and conversions, and report on performance against targets. • Keep every piece compliant with each market's gambling advertising rules. What we are looking for: • 3+ years in SEO or content, ideally within iGaming or affiliate marketing. • Hands on with tools such as Ahrefs, SEMrush and Google Search Console. • Strong editorial judgement and native level English, with extra languages a bonus. • A track record of growing organic traffic in a competitive niche. Fully remote within European time zones, with an optional desk at our Tallinn office.